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In a perfect case scenario, the AI, which runs the engine should be able to provide exactly what the client needs, even if the query is faulty. To achieve this, they try different combinations of methods and policies. At the moment, Google Search Quality Senior Strategist, Andrey Lipattsev, states that the two most relevant ranking factors are link building and quality content. Only a few years ago, keywords were dominating that list. One had to use them according to a strict scheme in order to draw attention from the search engines AI. At their website, http://www.topconsultingservices.com/ , Top Consulting Services explain how they are able to adjust their services in response to all the most recent Google changes. As a comprehensive marketing service, they work on every aspect of the clients online presence. This allows them to ensure the best growth results. FASHION SEO Nowadays, one cant rely on good content with keyword placement or some ?cheats to a high ranking on Google. In fact, the so-called ?black-hat SEO is extremely dangerous as any website caught on it will get a penalty or worse theyll get banned. The advancement of search engines AI ensures that they will be caught. Therefore, one has to use honest practices, which include: Posting large pieces of top-quality content as long articles consistently rank higher. Integrating long-tail keywords as over 50% of Googles 100 billion searches are 4 words or longer.
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